Affinity partners benefit as they are able to promote their brands while offering additional programs and services thus strengthening their relationships with their customers and also generating incremental revenue.

Overview

Affinion Group was founded in 1972 to provide Accidental Death and Dismemberment (AD&D) insurance to credit unions. Since that time, it has become one of the world’s leading providers of insurance products and value-added programs.

Affinion focuses on what is most important to its clients: consistent, reliable service, an innovative product line and discount programs. It offers value-added insurance services such as AD&D insurance programs and Hospital Accident Protection (HAP) supplemental health care services.

Affinion Group is also a leader in ID theft protection and prevention, protecting the personal information of more than 10 million consumers. Their service offers a range of prevention tools from daily credit monitoring to protection of payment cards and personal checks.

Capturing market share, cross-selling, acquiring new and retaining existing members are major strategic imperatives with Affinion Group in the evolving financial services marketplace. It supports a comprehensive line of products and services that create an extra measure of financial security and peace of mind for the credit unions it serves .
Products/Services
Identity Theft Protection

Backed by more than 35 years of experience, IdentitySecure is a pre-eminent national identity theft protection product. It offers daily credit monitoring, identity fraud resolution support and identity theft insurance.

Marketing can be provided without cost to your credit union. It includes banners, buttons, posters, balloons and more to help you promote the program.
AD&D Plan

The AD&D Plan was created in 1974 exclusively for credit unions. You can offer your members $1,000 of 24-hour AD&D insurance without cost to them. Members can add coverage from $10,000 to $300,000 for as little as $1 a month per $10,000 of additional protection. Premiums for added protection are automatically deducted from share or share draft accounts via tape or ACH transmission provided quarterly by Affinion Group.
HAP program

The HAP Program pays cash benefits directly to the member in the event of hospitalization due to a covered accident. Insurers may receive as much as $200 for each day they are hospitalized. Members may accept a 60-day trial period at no cost before deciding to purchase the supplemental insurance.
Flex Checking

Affinion is proud to introduce Flex Checking, a powerful way to deliver a relevant retail strategy while tracking and rewarding behaviors that drive sustainable profitability for your institution. Flex Checking drives profitable behaviors while delivering value that your members expect and will pay for – resulting in deeper relationships, more non-interest income generation, and greater lifetime value. It also provides a soft-transition from free checking to a sustainable fee-based model.

Company

As a global leader with more than 35 years of experience, Affinion Group enhances the value of its partners’ member relationships by developing and marketing loyalty solutions. Leveraging its expertise in customer engagement, product development and targeted marketing, Affinion provides programs in subscription-based lifestyle services, personal protection, insurance and other areas to help generate increased customer loyalty and significant incremental revenue for more than 5,500 marketing partners worldwide, including many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. about affinion group, www.affiniongroupmedia.com/